We all are the irrationals. Are’t you? Let me check.
Suppose that you heard a news from a friend that new iPad3 design and specs are leaked. At first you may wonder it’s true or not because you know that iPad2 launch day was just a couple of weeks ago. After a while another friend tells you the same story, and then it becomes a fact. You’ll soon enter “iPad3″ into Google search bar. The point is, just 2 or more friends make you believe something.
We trust search result from Google or Wikipedia. Is that trustworthy? Many resources are on the stage but not guaranteed. And we, the irrationals, use the information for doing business. By abusing this trait maliciously, one guy can agitate the herd as the internet connects all over the world.
One good example of this is, so called, social engineering. Although the security system is completely safe technically, human is not perfect. If somebody exploits the vulnerable point of that guy who organizes the system, hacking done.
Ignoring irrational tendency is more risky than accepting the weakness. And I think being irrational is a part of risk management.
